Background
In 2023, I was responsible for redesigning the website for VegOut, a plant-based lifestyle magazine and blog. The company had undergone a rebrand the previous year and were looking to bring their digital presence into alignment with their updated brand standards. I completely overhauled their website, creating a cohesive ecosystem across a variety of page types (including landing, article, category, and an externally hosted subscription page). Through regular communication and collaboration with a back end developer, we ensured the end product had a clear visual hierarchy, a more sophisticated interface, and was more intuitive for a user to navigate.
Responsibilities
Front end web design
Wireframes and prototype
UI/UX design
Collaboration with back end developer